QR codes. You either love them or hate them but you will surely not miss them. These squares have been used for many years now and its importance became all-the-more crucial with the COVID-19 pandemic where people need to scan and check-in at locations.
Effective use of technology
Like it or loathe it, QR codes are here to stay. It stands for Quick Response, these black-and-white boxes can do wonders for your business if you know how to use them effectively. It has been in use for more than 10 years now and there is a very good reason why businesses across the world rely heavily on them. How then, as a golf course operator can you benefit from this? Read on to find out!
Get the best versatility
Using QR codes means you are open to a lot of new options. They are very versatile in terms of functions. The action to execute is one way which is to scan using your phone’s camera. That which follows after that is what you want to capitalize on. In your context, you can:
- Link the user to your golf course’s website
- Connect them directly to your tee-off information page
- Activate your online green booking form
- Connect to the latest promotions on your golf course
- and many more
QR Codes around the golf course
What makes QR codes so effective is that they are not intrusive and you can use them anywhere. Place them on your golf carts (for rental) or on the clubs. Golfers can easily scan them when they need information about a specific hole in the course or if they are looking for a menu at the cafe. You can also provide information about golf classes or if there are special discounts at the Pro Shop. Being able to place them anywhere gives you the freedom to connect better with your golfers and is a great tool for your marketing strategies. One of the most effective methods you can use QR Codes for is to have one placed at every hole in your course. This would include information about the specific hole, hazards, bunkers or anything else that the golfer should take note of. It could even include tips and suggestions on which iron to use to maneuver past which area of that hole.
Getting your QR Codes
Knowing what you can do with QR codes is one thing, getting them is another. What you need is to engage QR Code generators that are available for free online. There are many sites and providers that generate the code for you and you can then download them and print them out and you can then place them strategically in the locations around your golf course.